What valuable company is nobody building?

If you want to understand what it takes to create a business like PayPal, Facebook, Tesla, or Spotify then this book is for you: Zero To One By Peter Thiel. It’s easier to copy a model than to make something new: doing what we already know how to do takes the world from 1 to n, adding more of something familiar.  Every new creation goes from 0 to 1.

This is a short book that is full of insight. You don’t have to be a budding entrepreneur to get value from it.  I liked it so much, I re-read it immediately after I finished it.